7 Reasons Why You Should Start Social Media Marketing
19/02/2020 by digitwitt
Social Media Marketing is the process of promoting or marketing your business, services & brands through social media platforms like Facebook, Twitter, Instagram, LinkedIn, etc. It also used to connect with your audience, increase your brand awareness, sales & also drive more website traffic.
Most of the businesses think very carefully about what type of marketing strategies they invest in & that also spend in minimum budget. So marketing through social media is most cost-effective & a powerful way for businesses to reach their targeted audiences & boost their sales and also increase the conversion rate. Recently in a survey, we find that almost 95% marketers are using social media marketing to promote their brands & reach their target audiences.
Here are 7 reasons which would help you to understand why you should start social media marketing.
Social media marketing gets you more sales:
- Social media marketing enhances your brand awareness:
Social media is the best advertising media. With this you can improve your brand recognition & explore your brand to the right audience. Having a strong social media presence is the best & easy way to create brand awareness. If your social media profiles are doing correctly, then you could have hundreds of new customers for your business in no time.
- Social media posts drive targeted traffic:
Social media marketing is really effective & beneficial in driving traffic to your website. Through social media posts, you are giving the opportunity to the public for finding your new content and click through to your website. The more quality content you share on your social media, the more inbound traffic you will generate.
- Social media reduces your overall marketing costs:
Social media marketing is very cheap as compare to the traditional marketing methods. If you do social media, you can spend less and gain more results. Social media can help you increase your profit margins by helping you reduce marketing costs. Through social media, you can get thousands of relevant clicks to your website at low costs.
- Social media ads allow targeting & retargeting:
Through Social media ads you can target & retarget the same audience. The main aim of a target campaign is to maximize your exposure to your key audiences. Social media sites allow for highly customized ads where you can target an audience, serve them ads, and later retarget the portion of that audience who did not convert in your first ad campaign. Facebook is the best example of social retargeting. Through this you can reach out to the right set of people by using the targeting information.
- A strong social media presence builds brand loyalty:
Having a strong social media presence is directly proportional to having loyal customers. Social media is not just limited to introducing your product, it is also a leading platform for promotional campaigns, new content. If you post on social media regularly and reply to customers’ queries, it will build a positive impact on customers’ minds. When customers see that you are very interested in providing them with new content and that you enjoy connecting with them, it lays a foundation of trust in your relationship and encourages their loyalty.
- Using social media for business boosts your site’s SEO
A strong social media presence can help you boost your SEO. Creating unique content that relevant to your business and promoting it on social media platforms using right targeted keywords can increase your SEO rankings drastically.
If you are marketing your products in right way, then your sales will automatically increase. By interacting with your potential customers on a regular basis, you prepare them for the possibility of buying your products whenever they need to buy such a product arises. Moreover, social platforms allow you to offer your customers with incentives to buy your good services, like coupons and free stuff. According to research, 70% of marketers who sell products and services directly to consumers say they have acquired new customers through social media.
By regular updating the right social media marketing strategy, it will lead to increased traffic, better SEO, improved brand loyalty, sales, drive targeted traffic, enhanced brand awareness, healthier customer satisfaction and much more.
Digitwitt is the Best Social Media Marketing Company & Agency in Bangalore. We offer complete social media services, creative & unique social media posts and ads to boost your business & also get higher rank in search engines.
We help you to determine which social media networks are the most used by your customers and we work towards the implementation of the processes which will build your presence on those networks a substantial part of your marketing campaign with you.
If you need a Free Digital Marketing Assessment for your Business you can Contact us.
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